Lawn and garden schedule
What to do this week, for your zone.
Opportunity score
4,440 / 10k
Niche, but buildable. Small audience, low noise.
Rank
#116
Gap
B
Demand
43
6,520 contestable searches a month across 25 related keywords.
Momentum
0
Last three months ran down 64.3% against the three before, seasonality smoothed out.
Competition gap
57
16 real products rank on page one for this, ad competition 0.30.
Crowd
44
12 head-to-head rankings from builders, counted at partial weight until 20.
Willingness to pay
46
Advertisers pay $1.99 a click for this search — some money moves here.
What this score is based on
evidence checked 9/26/2026
- Search demand verified against Google Ads data
- 12 months of search history
- 25 related keywords clustered
- No firsthand pain signals collected yet
- 16 competitors analyzed from page-one results
- 12 crowd rankings from builders
Search demand comes from Google Ads data via DataForSEO and refreshes daily. Competitors come from a live scan of page-one results. Crowd input comes from builders ranking ideas 1-2-3 on the market.
Keyword cluster
25 keywords · 6,520 searches a month combined
Demand counts the whole cluster: 6,520 searches a month across every relevant way people look for this problem. The intent label on each keyword tells you how close that searcher is to wanting software.
| Keyword | Intent | Searches | CPC | Ad comp. |
|---|---|---|---|---|
| garden planner app | wants a tool | 1,900 | $2.15 | 0.21 |
| free garden planner app | wants a tool | 1,000 | $1.62 | 0.49 |
| garden builder app | wants a tool | 880 | $2.29 | 0.48 |
| best garden planning app | wants a tool | 390 | $2.93 | 0.45 |
| landscaping planner app | wants a tool | 320 | $4.28 | 0.57 |
| free garden design tool | wants a tool | 260 | $2.24 | 0.35 |
| garden planning tool free | wants a tool | 260 | $2.24 | 0.35 |
| planter garden planner app | wants a tool | 260 | $1.27 | 0.01 |
| best free garden planning app | wants a tool | 170 | $1.97 | 0.38 |
| best free garden planner app | wants a tool | 170 | $1.97 | 0.38 |
| best garden planning app free | wants a tool | 170 | $1.97 | 0.38 |
| garden calendar planner | wants a tool | 140 | $0.47 | 1.00 |
| gardening layout app | wants a tool | 110 | $1.64 | 0.37 |
| free online garden design tool | wants a tool | 70 | $2.93 | 0.35 |
| flower garden planner app | wants a tool | 50 | $1.41 | 0.52 |
| vegetable garden planning app | wants a tool | 50 | $2.08 | 0.05 |
| veg garden planner app | wants a tool | 50 | $2.08 | 0.05 |
| yard planner app | wants a tool | 40 | $1.93 | 0.37 |
| vegetable garden app | wants a tool | 40 | $3.20 | 0.57 |
| garden plan pro | unclear | 40 | - | 0.05 |
| vegetable garden layout app | wants a tool | 40 | $1.55 | 0.29 |
| backyard planner free | wants a tool | 30 | $1.36 | 0.42 |
| plan my garden app | wants a tool | 30 | $2.37 | 0.54 |
| farmers almanac garden planner app | wants a tool | 30 | - | 0.05 |
| free vegetable garden planner app | wants a tool | 20 | $2.06 | 0.57 |
CPC is what an advertiser pays Google for one click on that phrase — a rough price tag on how valuable the visitor is. Ad comp. runs 0 to 1 and is how full the ad auction is: near 1 means advertisers are fighting over it (money is there, but ranking is hard), near 0 means almost nobody bids.
Who has the problem
Gardeners struggle to find a reliable and specific tool to know what gardening tasks to do this week, tailored to their exact location and garden type. Existing solutions are often too generic, requiring extensive manual effort to adapt them to local conditions and specific plant needs.
- Who experiences it
- A gardener looking to plan or manage their garden layout and planting schedule.
- When it happens
- When a gardener starts to consider planting new vegetables, flowers, or landscaping, or needs to know the correct tasks for the current week in their specific area.
- How often
- This occurs weekly or seasonally, as they plan or execute gardening tasks for their vegetable garden, flower garden, or landscaping.
- What they do today
- Gardeners currently search for tools like 'garden planner app' (1,900/mo), 'free garden design tool' (260/mo), or 'garden calendar planner' (140/mo), relying on general resources that often lack specific, personalized guidance for their zone.
Read off 25 search phrases, 9/27/2026.
Why now
Demand is cooling; build only if you have an angle the incumbents lack.
Searches are down 32% year over year
1,201 a month twelve months ago → 813 now for "garden planner app".
Cooling 64% over the last quarter
Last three months of searches against the three before them.
Peaks in April
Demand swings 400% across the year, so ship roughly two months before April.
Advertisers pay $1.99 a click here
Buying this intent instead of ranking for it would run roughly $3,892 a month — money is already chasing these searches.
12 real products on page one
Alongside 5 articles and reference pages, which is room a focused tool can take.
Search data
verified · dataforseo:us · refreshed 9/26/2026
- Lead keyword
- garden planner app
- Cluster volume
- 6,520 / mo
- across 25 related keywords; lead phrase is 1,600 / mo
- CPC
- $1.99
- what an advertiser pays for one click here
- Ad competition
- 0.30
- 0-1 scale: barely any advertisers bidding
Opportunity score 4,440 = 40% contestable search demand (6,520 a month across 25 keywords) + 25% how open the competition still is (16 products on page one) + 15% momentum (last three months vs the three before, capped so one bucketed month can't swing it) + 10% willingness to pay ($1.99 a click) + 10% crowd rankings (Elo 1497, 12 head-to-heads, weighted by how many votes exist). Anything we can't measure is dropped and the rest re-weighted, so a blank signal never counts as an average one. Search data refreshes daily from Google Ads via DataForSEO.
Monthly searches for "garden planner app"
12 votes · demand from dataforseo:us, updated 9/26/2026
Peak 3,326 · latest 813 · low 665 searches a month
Google reports monthly volume in fixed buckets (…27,100 · 33,100 · 40,500 · 49,500), so steady months land on the exact same number. Weekly data isn't published.
This chart tracks the single lead phrase. The demand score uses the whole cluster of 25 related phrases (6,520 searches a month), listed below.
Revenue potential
estimate, not a promise
Priced and converted as a prosumer subscription — the funnel below changes with that model, because a freemium consumer app and a B2B tool convert nothing alike.
MRR by month 12
$101 – $628
10–63 paying users · +1–7 new a month at 5% churn
Year-one run rate
$1,215 – $7,540
the month-12 number annualised — you earn less than this during the ramp
Price
$10/mo
same price as the business model below
24-month projection
log scale
Month 24 · hover to scrub
The two solid lines are the range above: a slow build and good execution on a slice of this demand. The dashed line is the breakout — you become the default answer for this problem, take roughly a quarter of the intent, convert far better because people arrive already sold, and churn halves. That's the outcome worth chasing, and it's about $12,567 a month by month 24 (3,130 paying users). Most ideas land on the bottom line; the point of the chart is that the ceiling isn't the estimate.
How we got there
- 6,520 cluster searches a month, 1.6x for app stores and word of mouth.
- You reach 0.9-5.5% of that, scaled by ad competition 0.30.
- 10% of visitors sign up, 12% of those pay. Trial-led: people arrive already shopping, so trial-to-paid runs high.
- That wins 1-7 new subscribers a month. Stack 12 months of that against 5% monthly churn and you're holding 10-63 paying users by month 12.
- Price $10/mo, taken from the business model below.
Who already builds this
12 real products · 5 articles, explainers and store pages · 6 read in depth · scanned daily on Google for "garden planner app"
12 real products own this search. Everything else on page one is a roundup, review post or explainer, listed separately below.
Ranks #2 on Google for "garden planner app".
Strengths Offers a free 7-day trial, intelligently tailored planting and harvesting dates to your climate, and includes a journal with local weather and pest information.
Weaknesses Specific pricing and plan details are not provided on the page, and some features like garden objects may be limited or different for the PC/Mac version.
~6,414 organic visits a month (estimate)
gardenplanner.almanac.com · from live Google results · verified Aug 18
source pageRanks #4 on Google for "free garden planner app".
Pricing free version; $1.99 to get more than a handful of vegetables; $3.99 for all vegetables with their garden design tool
Strengths Highlights 'good neighbors' and 'bad neighbors' in plant profiles and provides active feedback during garden design, preventing bad pairings. Includes a calendar for planting and harvesting times.
Weaknesses The free version is a demo. Plant information is general, not specific to varietals, leading to 'probably-mostly accurate' calendar suggestions. Designing on a smaller screen is difficult.
~180,906 organic visits a month (estimate)
foodgardening.mequoda.com · from live Google results · verified Aug 18
source pageRanks #5 on Google for "garden planner app".
~12,806 organic visits a month (estimate)
my-garden.gardena.com · from live Google results · verified Aug 18
source pageRanks #6 on Google for "garden planner app".
Strengths The article lists a wide variety of garden design apps, covering diverse functionalities from AI-powered layout generation to plant care, soil analysis, and sun tracking.
Weaknesses No pricing details are provided for any of the mentioned apps, making it impossible to compare costs. Many apps are only briefly described, lacking depth on specific features or limitations.
~964,111 organic visits a month (estimate)
houseandgarden.co.uk · from live Google results · verified Aug 18
source page- #7Seedtime
Ranks #7 on Google for "free garden planner app".
Pricing Free $0/forever; Basic $7/mo billed annually ($84/yr) or $10/mo billed monthly; Unlimited $14/mo billed annually ($168/yr) or $20/mo billed monthly
Strengths Offers a comprehensive free plan with many core features, including layout planning for up to 8 beds and 10 AI credits monthly. Provides tailored planning based on local frost dates and crop varieties, suitable for various gardening scales from patios to market farms.
Weaknesses The free plan has limitations on the number of layouts, beds, and AI credits. Advanced features like unlimited layouts, full bed shape access, weather data, inventory management, and harvest tracking are restricted to paid tiers.
~76,465 organic visits a month (estimate)
seedtime.us · from live Google results · verified Aug 18
source page - #8Growveg
Ranks #8 on Google for "garden planner app".
Strengths Offers a garden planner to design layouts, extensive guides for plants, pests, and beneficial bugs, and gardening how-to videos.
Weaknesses Pricing details for the subscription are not available on the homepage.
~458,171 organic visits a month (estimate)
growveg.com · from live Google results · verified Aug 18
source page Ranks #9 on Google for "free garden planner app".
~22,676 organic visits a month (estimate)
gardensavvy.com · from live Google results · verified Aug 18
- #12Planner5d
Ranks #12 on Google for "garden planner app".
~626,449 organic visits a month (estimate)
planner5d.com · from live Google results · verified Aug 18
- #14Gardenpuzzle
Ranks #14 on Google for "garden planner app".
~581 organic visits a month (estimate)
gardenpuzzle.com · from live Google results · verified Aug 18
Ranks #14 on Google for "free garden planner app".
~6,197 organic visits a month (estimate)
gardenplanner.net · from live Google results · verified Aug 18
- #18Seedtospoon
Ranks #18 on Google for "free garden planner app".
~8,800 organic visits a month (estimate)
seedtospoon.net · from live Google results · verified Aug 18
- #19Planter
Ranks #19 on Google for "free garden planner app".
~21,394 organic visits a month (estimate)
planter.garden · from live Google results · verified Aug 18
Also ranking, but not products (5)
Roundups, review posts, explainers and store pages. They compete for the search, not for the job — they don't count against the competition gap.
- #8ArticleBest Garden Planning Software and Appsplantersplace.com
- #11ArticleDigital Garden Planner: How to Plan a Vegetable Garden in ...vegplotter.com
- #15ArticleThe Best Gardening Apps of 2026myplantin.com
- #17ArticleTop 11 Garden Planning Apps for Design & Plant IDgardenbenches.com
- UnclassifiedPlantagetplanta.com
Likely business model
willingness to pay 44/100
Prosumer subscription
People are actively shopping for a tool here, so charge from day one.
How rivals make money 5 competitors read: 5 on subscriptions, 0 one-time, 0 free. Plans seen: free version; $1.99 to get more than a handful of vegetables; $3.99 for all vegetables with their garden design tool · Free $0/forever; Basic $7/mo billed annually ($84/yr) or $10/mo billed monthly; Unlimited $14/mo billed annually ($168/yr) or $20/mo billed monthly
Price to test · from real competitor pricing
$7–$14/mo
Median of 1 competitor pricing page we could read ($10/mo), widened either side.
What to charge for
Trial then subscribe. This crowd is already comparing paid tools, so ask for the card early rather than running a wide free tier.
What this data can't tell you
- · Only 1 published price backs this band, so expect to move it after launch.
Willingness-to-pay evidence
- 5 competitors read: 5 on subscriptions, 0 one-time, 0 free. Plans seen: free version; $1.99 to get more than a handful of vegetables; $3.99 for all vegetables with their garden design tool · Free $0/forever; Basic $7/mo billed annually ($84/yr) or $10/mo billed monthly; Unlimited $14/mo billed annually ($168/yr) or $20/mo billed monthly
- Advertisers pay $1.99 a click for this intent — real money already chases it.
- Competitors charge a median of $10/mo, from 1 pricing pages read.
- 92% of the 25-keyword cluster is commercial-intent wording (best, app, pricing, alternative).
- Ad competition 0.30 — few advertisers fighting for it.