Crypto tax lots
Cost basis across three exchanges.
Opportunity score
5,080 / 10k
Worth a weekend. Demand is real, execution decides it.
Rank
#89
Gap
C
Demand
57
15,050 contestable searches a month across 25 related keywords, after removing 50 searches for named brands.
Momentum
0
Last three months ran down 74.2% against the three before, seasonality smoothed out.
Competition gap
35
22 real products rank on page one for this, ad competition 0.12.
Crowd
n/a
Only 2 rankings so far, not counted until 5.
Willingness to pay
100
Advertisers pay $32.42 a click for this search — real budget chases this problem.
What this score is based on
evidence checked 9/27/2026
- Search demand verified against Google Ads data
- 12 months of search history
- 25 related keywords clustered
- No firsthand pain signals collected yet
- 22 competitors analyzed from page-one results
- 2 crowd rankings from builders
Search demand comes from Google Ads data via DataForSEO and refreshes daily. Competitors come from a live scan of page-one results. Crowd input comes from builders ranking ideas 1-2-3 on the market.
Keyword cluster
25 keywords · 15,100 searches a month combined
Demand counts the whole cluster: 15,100 searches a month across every relevant way people look for this problem. The intent label on each keyword tells you how close that searcher is to wanting software.
| Keyword | Intent | Searches | CPC | Ad comp. |
|---|---|---|---|---|
| crypto tax software | wants a tool | 4,400 | $20.75 | 0.14 |
| cryptocurrency tax software | wants a tool | 4,400 | $20.75 | 0.14 |
| cryptotaxsoftware | unclear | 4,400 | $20.75 | 0.14 |
| best crypto tax software | wants a tool | 480 | $61.27 | 0.32 |
| crypto tax tool | wants a tool | 170 | $9.59 | 0.06 |
| free crypto tax software | wants a tool | 140 | $10.06 | 0.32 |
| crypto tax service | wants a service | 110 | $10.60 | 0.39 |
| tax software for crypto | wants a tool | 110 | - | 0.32 |
| best crypto tax calculator | wants a tool | 90 | $10.54 | 0.51 |
| crypto tax services | wants a service | 90 | $34.14 | 0.13 |
| crypto tax app | wants a tool | 70 | $33.66 | 0.43 |
| crypto tax tracker | wants a tool | 70 | $12.64 | 0.64 |
| crypto tax software free | wants a tool | 70 | $11.31 | 0.01 |
| cheapest crypto tax software | wants a tool | 50 | $9.60 | 0.21 |
| best crypto tax software reddit | wants a specific brand | 50 | $3.11 | 0.14 |
| cheap crypto tax software | wants a tool | 50 | $9.60 | 0.21 |
| crypto tax platform | unclear | 50 | - | 0.04 |
| turbotax crypto tax calculator | wants a tool | 50 | - | 0.00 |
| best free crypto tax software | wants a tool | 40 | - | 0.34 |
| free crypto tax reporting | unclear | 40 | $9.79 | 0.27 |
| crypto currency turbo tax | unclear | 40 | - | 0.00 |
| turbo tax crypto currency | unclear | 40 | - | 0.00 |
| crypto taxes software | wants a tool | 30 | $59.37 | 0.71 |
| crypto tax reporting software | wants a tool | 30 | $1.48 | 0.50 |
| best tax software for crypto | wants a tool | 30 | $11.07 | 0.34 |
CPC is what an advertiser pays Google for one click on that phrase — a rough price tag on how valuable the visitor is. Ad comp. runs 0 to 1 and is how full the ad auction is: near 1 means advertisers are fighting over it (money is there, but ranking is hard), near 0 means almost nobody bids.
Who has the problem
Aggregating transaction history from multiple exchanges to accurately calculate cost basis for crypto tax reporting is a manual and error-prone process. The absence of a unified 'crypto tax calculator' or 'crypto tax tracker' solution for diverse platforms leads to difficulty in preparing precise tax documentation.
- Who experiences it
- A crypto investor who has traded across three or more cryptocurrency exchanges.
- When it happens
- It bites when they attempt to aggregate all their cryptocurrency transaction data to calculate cost basis for tax reporting.
- How often
- This task is performed annually, peaking around tax season with search volume for 'crypto tax software' reaching 12,100 searches in a peak month.
- What they do today
- They are likely using general tax software like TurboTax (as indicated by 'turbotax crypto tax calculator' and 'turbo tax crypto currency' searches) or spreadsheets, which require manual input or complex integration to track crypto lots across multiple platforms.
Read off 25 search phrases, 9/30/2026.
Why now
Demand is cooling; build only if you have an angle the incumbents lack.
Searches are down 65% year over year
5,309 a month twelve months ago → 1,868 now for "crypto tax software".
Cooling 74% over the last quarter
Last three months of searches against the three before them.
Peaks in February
Demand swings 1110% across the year, so ship roughly two months before February.
Advertisers pay $32.42 a click here
Buying this intent instead of ranking for it would run roughly $146,863 a month — money is already chasing these searches.
11 real products on page one
Alongside 12 articles and reference pages, which is room a focused tool can take.
Search data
verified · dataforseo:us · refreshed 9/27/2026
- Lead keyword
- crypto tax software
- Cluster volume
- 15,100 / mo
- across 25 related keywords; lead phrase is 4,400 / mo
- CPC
- $32.42
- what an advertiser pays for one click here
- Ad competition
- 0.12
- 0-1 scale: barely any advertisers bidding
Opportunity score 5,080 = 40% contestable search demand (15,050 a month across 25 keywords, after removing 50 brand searches) + 25% how open the competition still is (22 products on page one) + 15% momentum (last three months vs the three before, capped so one bucketed month can't swing it) + 10% willingness to pay ($32.42 a click) + 10% crowd rankings (Elo 1485, 2 head-to-heads, weighted by how many votes exist). Anything we can't measure is dropped and the rest re-weighted, so a blank signal never counts as an average one. Search data refreshes daily from Google Ads via DataForSEO.
Monthly searches for "crypto tax software"
2 votes · demand from dataforseo:us, updated 9/27/2026
Peak 11,897 · latest 1,868 · low 983 searches a month
Google reports monthly volume in fixed buckets (…27,100 · 33,100 · 40,500 · 49,500), so steady months land on the exact same number. Weekly data isn't published.
This chart tracks the single lead phrase. The demand score uses the whole cluster of 25 related phrases (15,100 searches a month), listed below.
Revenue potential
estimate, not a promise
Priced and converted as a prosumer subscription — the funnel below changes with that model, because a freemium consumer app and a B2B tool convert nothing alike.
MRR by month 12
$2,004 – $12,178
25–154 paying users · +3–17 new a month at 5% churn
Year-one run rate
$24,053 – $146,138
the month-12 number annualised — you earn less than this during the ramp
Price
$79/mo
same price as the business model below
24-month projection
log scale
Month 24 · hover to scrub
The two solid lines are the range above: a slow build and good execution on a slice of this demand. The dashed line is the breakout — you become the default answer for this problem, take roughly a quarter of the intent, convert far better because people arrive already sold, and churn halves. That's the outcome worth chasing, and it's about $229,928 a month by month 24 (7,248 paying users). Most ideas land on the bottom line; the point of the chart is that the ceiling isn't the estimate.
How we got there
- 15,100 cluster searches a month, 1.6x for app stores and word of mouth.
- You reach 1.0-5.8% of that, scaled by ad competition 0.12.
- 10% of visitors sign up, 12% of those pay. Trial-led: people arrive already shopping, so trial-to-paid runs high.
- That wins 3-17 new subscribers a month. Stack 12 months of that against 5% monthly churn and you're holding 25-154 paying users by month 12.
- Price $79/mo, taken from the business model below.
Who already builds this
11 real products · 12 articles, explainers and store pages · scanned daily on Google for "crypto tax software"
11 real products own this search. Everything else on page one is a roundup, review post or explainer, listed separately below.
- #1Koinly
Ranks #1 on Google for "crypto tax software".
koinly.io · from live Google results · verified Aug 18
Ranks #2 on Google for "crypto tax software".
coinledger.io · from live Google results · verified Aug 18
Ranks #4 on Google for "cryptocurrency tax software".
freetaxusa.com · from live Google results · verified Aug 18
- #7Turbotax
Ranks #7 on Google for "cryptocurrency tax software".
turbotax.intuit.com · from live Google results · verified Aug 18
- #12Summ
Ranks #12 on Google for "crypto tax software".
summ.com · from live Google results · verified Aug 18
- #13Coinpanda
Ranks #13 on Google for "crypto tax software".
coinpanda.io · from live Google results · verified Aug 18
- #14Google
Ranks #14 on Google for "cryptocurrency tax software".
google.com · from live Google results · verified Aug 18
- #15Ledgible
Ranks #15 on Google for "cryptocurrency tax software".
ledgible.io · from live Google results · verified Aug 18
- #16Coingecko
Ranks #16 on Google for "crypto tax software".
coingecko.com · from live Google results · verified Aug 18
- #20Github
Ranks #20 on Google for "crypto tax software".
github.com · from live Google results · verified Aug 18
Portfolio plus tax lots
cointracker.io · hand-checked
Also ranking, but not products (12)
Roundups, review posts, explainers and store pages. They compete for the search, not for the job — they don't count against the competition gap.
- #2ArticleCoinTracker: Best Crypto Tax Software | Official Coinbase ...cointracker.com
- #5ArticleHow To Tax For Crypto Gains and Lossessoftledger.com
- #6ArticleWhat is the best crypto tax software?unbiased.com
- #8ArticleBest Crypto Tax Software 2026countonsheep.com
- #8UnclassifiedTaxbit: Compliance Infrastructure for the Digital Economytaxbit.com
- #9Article9 Best Crypto Tax Software [2026]bitbo.io
- #10Article8 Best Crypto Tax Software in 2026 — Ranked by a CPAchainwisecpa.com
- #11UnclassifiedList of 24 Crypto tax tools (2026)alchemy.com
- #13Article11 Best Softwares For Cryptocurrency Tracking & Tax ...reedercpagroup.com
- #15ArticleHow to Choose Crypto Tax Software for Us Investorstohme-accounting.com
- #17ArticleBest Crypto Tax Software in 2025 | Full Comparison Guideawaken.tax
- #19ArticleBest Crypto Tax Software: Tool Review [2026]blockpit.io
Likely business model
willingness to pay 72/100
Prosumer subscription
People are actively shopping for a tool here, so charge from day one.
Price to test · from ad click value
$32–$126/mo
No competitor pricing page was readable, so this band comes from what a click on this intent costs advertisers ($32.42) — a starting price to test, not a proven one.
What to charge for
Trial then subscribe. This crowd is already comparing paid tools, so ask for the card early rather than running a wide free tier.
What this data can't tell you
- · Nobody's published price backs this band yet — treat the number as a test, and put a price up in week one to find out.
Willingness-to-pay evidence
- Advertisers pay $32.42 a click for this intent — real money already chases it.
- 76% of the 25-keyword cluster is commercial-intent wording (best, app, pricing, alternative).
- Ad competition 0.12 — few advertisers fighting for it.