← Idea market
Family2,050 searches / mo

Allowance and kid chores

Chores paid without cash.

Opportunity score

4,725 / 10k

Niche, but buildable. Small audience, low noise.

Rank

#101

Gap

B

  • Demand

    24

    2,050 contestable searches a month across 25 related keywords.

  • Momentum

    55

    Last three months ran up 6.2% against the three before, seasonality smoothed out.

  • Competition gap

    55

    16 real products rank on page one for this, ad competition 0.37.

  • Crowd

    46

    6 head-to-head rankings from builders, counted at partial weight until 20.

  • Willingness to pay

    69

    Advertisers pay $4.18 a click for this search — some money moves here.

What this score is based on

evidence checked 9/28/2026

  • Search demand verified against Google Ads data
  • 12 months of search history
  • 25 related keywords clustered
  • 8 firsthand pain signals from forum threads
  • 16 competitors analyzed from page-one results
  • 6 crowd rankings from builders

Search demand comes from Google Ads data via DataForSEO and refreshes daily. Competitors come from a live scan of page-one results. Crowd input comes from builders ranking ideas 1-2-3 on the market.

Keyword cluster

25 keywords · 2,050 searches a month combined

Demand counts the whole cluster: 2,050 searches a month across every relevant way people look for this problem. The intent label on each keyword tells you how close that searcher is to wanting software.

KeywordIntentSearchesCPCAd comp.
chore chart appwants a tool390$4.140.35
free chore appswants a tool320$2.580.48
free chore app for familieswants a tool210$3.610.63
chore tracker app for adultswants a tool170$2.520.37
chores and allowance botunclear140$13.130.21
chore tracker appwants a tool140$5.580.41
chores list appwants a tool90$4.220.53
best free chore appwants a tool70$1.820.31
chores calendar appwants a tool70$3.630.65
chore chart app for familywants a tool50$4.470.64
chore star chartwants an article50$2.180.97
star chart choreswants an article50$2.180.97
family chore chart appwants a tool40$2.670.70
chore chart app for adultswants a tool30$1.760.49
free chore chart appwants a tool30$5.060.49
virtual chore chartwants an article30$4.031.00
chore schedule appwants a tool20$3.480.60
chore organizer appwants a tool20$3.710.62
best chore chart appwants a tool20$2.850.58
couples chore chart appwants a tool20$1.770.46
ipad chore chartwants an article20$2.520.80
chore list makerwants an article20$4.050.71
chore chart for adults appwants a tool20$3.140.52
roommate chore chart appwants a tool20$3.400.40
chore point system appwants a tool10$2.090.63

CPC is what an advertiser pays Google for one click on that phrase — a rough price tag on how valuable the visitor is. Ad comp. runs 0 to 1 and is how full the ad auction is: near 1 means advertisers are fighting over it (money is there, but ranking is hard), near 0 means almost nobody bids.

Who has the problem

Families and households struggle to find a digital tool that effectively assigns, tracks, and incentivizes chore completion without using cash. Existing apps often lack features like push reminders, gamification for older children/teens, or specific design for multi-person households with varying needs.

"My dream ask: * gives push reminders on the assignee's phone * has incentives -- gamify it? * my kids are 16-23, so can't be an app aimed at little ..."from a thread we pulled below
Who experiences it
A parent or housemate managing household tasks for multiple people, including adults and teens (age 16-23).
When it happens
When a chore is missed or needs to be assigned, and the current system fails to prompt completion or track accountability.
How often
Daily or weekly, corresponding to the recurring nature of household chores.
What they do today
Generic list apps, paper chore charts, or no system, leading to missed tasks or a lack of clarity on who does what.

Read off 25 search phrases and 8 forum threads listed below, 9/26/2026.

Why now

Demand is climbing and the field hasn't consolidated.

  • Demand is steady year over year

    481 a month twelve months ago → 481 now for "chore chart app".

  • Rising 6% over the last quarter

    Last three months of searches against the three before them.

  • Peaks in October

    Demand swings 50% across the year, so ship roughly two months before October.

  • Advertisers pay $4.18 a click here

    Buying this intent instead of ranking for it would run roughly $2,571 a month — money is already chasing these searches.

  • 7 real products on page one

    Alongside 9 articles and reference pages, which is room a focused tool can take.

Search data

verified · dataforseo:us · refreshed 9/28/2026

Lead keyword
chore chart app
Cluster volume
2,050 / mo
across 25 related keywords; lead phrase is 390 / mo
CPC
$4.18
what an advertiser pays for one click here
Ad competition
0.37
0-1 scale: some advertisers bidding

Opportunity score 4,725 = 40% contestable search demand (2,050 a month across 25 keywords) + 25% how open the competition still is (16 products on page one) + 15% momentum (last three months vs the three before, capped so one bucketed month can't swing it) + 10% willingness to pay ($4.18 a click) + 10% crowd rankings (Elo 1517, 6 head-to-heads, weighted by how many votes exist). Anything we can't measure is dropped and the rest re-weighted, so a blank signal never counts as an average one. Search data refreshes daily from Google Ads via DataForSEO.

Monthly searches for "chore chart app"

6 votes · demand from dataforseo:us, updated 9/28/2026

481
Sep 25
391
Oct 25
321
Nov 25
391
Dec 25
391
Jan 26
391
Feb 26
321
Mar 26
321
Apr 26
481
May 26
391
Jun 26
321
Jul 26
481
Aug 26

Peak 481 · latest 481 · low 321 searches a month

Google reports monthly volume in fixed buckets (…27,100 · 33,100 · 40,500 · 49,500), so steady months land on the exact same number. Weekly data isn't published.

This chart tracks the single lead phrase. The demand score uses the whole cluster of 25 related phrases (2,050 searches a month), listed below.

Revenue potential

estimate, not a promise

Priced and converted as a prosumer subscription — the funnel below changes with that model, because a freemium consumer app and a B2B tool convert nothing alike.

MRR by month 12

$12 – $77

3–19 paying users · +0–2 new a month at 5% churn

Year-one run rate

$148 – $926

the month-12 number annualised — you earn less than this during the ramp

Price

$4/mo

same price as the business model below

24-month projection

log scale

Month 24 · hover to scrub

Slow build $15Good execution $100Breakout $1,581

The two solid lines are the range above: a slow build and good execution on a slice of this demand. The dashed line is the breakout — you become the default answer for this problem, take roughly a quarter of the intent, convert far better because people arrive already sold, and churn halves. That's the outcome worth chasing, and it's about $1,581 a month by month 24 (984 paying users). Most ideas land on the bottom line; the point of the chart is that the ceiling isn't the estimate.

How we got there

  • 2,050 cluster searches a month, 1.6x for app stores and word of mouth.
  • You reach 0.9-5.3% of that, scaled by ad competition 0.37.
  • 10% of visitors sign up, 12% of those pay. Trial-led: people arrive already shopping, so trial-to-paid runs high.
  • That wins 0-2 new subscribers a month. Stack 12 months of that against 5% monthly churn and you're holding 3-19 paying users by month 12.
  • Price $4/mo, taken from the business model below.

Who already builds this

7 real products · 9 articles, explainers and store pages · 6 read in depth · scanned daily on Google for "chore chart app"

7 real products own this search. Everything else on page one is a roundup, review post or explainer, listed separately below.

  • Ranks #4 on Google for "free chore apps".

    Pricing Free

    Strengths Completely free and ad-free for the whole family, available on multiple devices (iOS, Android, web browsers), and includes a rewards system for children.

    Weaknesses The page indicates a 'Premium' link in the menu, but no details or benefits of a premium offering are provided, leaving potential advanced features unclear or unavailable.

    ~1,198 organic visits a month (estimate)

    familytoolsapp.com · from live Google results · verified Aug 18

    source page
  • Ranks #4 on Google for "chore chart app".

    Pricing For only $4/mo. (billed annually), a child can earn allowance and spend it on a card.

    Strengths Digitizes chores and allowance, offers an optional Visa Prepaid Card for practical money management, and supports investing and charitable giving features.

    Weaknesses Additional fees may be associated with the Kids Card, and the initial subscription is billed annually, not monthly.

    ~7,035 organic visits a month (estimate)

    busykid.com · from live Google results · verified Aug 18

    source page
  • Ranks #8 on Google for "chore chart app".

    Strengths Simplifies household organization with features like shared shopping lists, cleaning schedules, expense tracking, and a pinboard for communication, suitable for families, shared flats, and couples.

    Weaknesses The provided text indicates a 'Flatastic Premium' feature, but no details or pricing for it are available on the given pages, including a '404 Not Found' pricing page.

    ~1,350 organic visits a month (estimate)

    flatastic-app.com · from live Google results · verified Aug 18

    source page
  • Ranks #9 on Google for "free chore apps".

    ~638 organic visits a month (estimate)

    homeyapp.net · from live Google results · verified Aug 18

  • #14Blog

    Ranks #14 on Google for "free chore apps".

    ~85,730 organic visits a month (estimate)

    blog.ohiohealth.com · from live Google results · verified Aug 18

  • Ranks #16 on Google for "free chore apps".

    ~13,309 organic visits a month (estimate)

    moneyprodigy.com · from live Google results · verified Aug 18

  • Ranks #19 on Google for "chore chart app".

    ~209,890 organic visits a month (estimate)

    technologyreview.com · from live Google results · verified Aug 18

Also ranking, but not products (9)

Roundups, review posts, explainers and store pages. They compete for the search, not for the job — they don't count against the competition gap.

Likely business model

willingness to pay 53/100

Prosumer subscription

People are actively shopping for a tool here, so charge from day one.

How rivals make money 6 competitors read: 4 on subscriptions, 0 one-time, 2 free. Plans seen: Everything free; no paid tier. · Free · For only $4/mo. (billed annually), a child can earn allowance and spend it on a card.

Price to test · from real competitor pricing

$3–$5/mo

Median of 2 competitor pricing pages we could read ($4/mo), widened either side.

What to charge for

Trial then subscribe. This crowd is already comparing paid tools, so ask for the card early rather than running a wide free tier.

What this data can't tell you

  • · Only 2 published prices backs this band, so expect to move it after launch.

Willingness-to-pay evidence

  • 6 competitors read: 4 on subscriptions, 0 one-time, 2 free. Plans seen: Everything free; no paid tier. · Free · For only $4/mo. (billed annually), a child can earn allowance and spend it on a card.
  • Advertisers pay $4.18 a click for this intent — real money already chases it.
  • Competitors charge a median of $4/mo, from 2 pricing pages read.
  • 76% of the 25-keyword cluster is commercial-intent wording (best, app, pricing, alternative).
  • Ad competition 0.37 — few advertisers fighting for it.

Firsthand pain signals

8 discussions · source links, check them yourself

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